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Abecední seznam

Ing. Jan Huml (5618)

kontakty
Kancelár: PEF/472 E-mail: CZU Linka: +420 22438 2038

CZU (99000)
- Pedagogické útvary
  - Provozne ekonomická fakulta (11000)
    - Katedra managementu a marketingu (11140)
      - pozice: Pedagog

citace
BAVOROVÁ Miroslava; PILAROVÁ Tereza; MUENCH Steffen a HUML Jan. Exploring the motivations behind food self-provisioning in the Czech Republic. Online. Agricultural Economics (Zemedelská ekonomika). Praha:Ústav zemedelských a potravinárských informací, roc. 69 (2023), s. 234-245. 0139-570X Dostupné z: 10.17221/117/2023-AGRICECON
CHOCHOLOUŠEK, M. – *HLOUŠKOVÁ, Z. – ŠÍMOVÁ, T. – HUML, J. Agriculture farms product differentiation assessment in the Czech Republic. Agricultural Economics (Zemedelská ekonomika),* 2021, roc. 67, c. 3, s. 81-89. ISSN: 0139-570X.
ŠÍMOVÁ, T. – HUML, J. – CHOCHOLOUŠEK, M. Twenty Years of Research in Agriculture Business Model, Directions for Future. In Agrarian perspectives XXX. Sources of Competitiveness under Pandemic and Environmental Shocks 15.09.2021, Praha. Praha: Faculty of Economics and Management, 2021. s. 279-292.
CHOCHOLOUŠEK, M. – VOKÁCOVÁ, L. – HUML, J. – ŠÍMOVÁ, T. TRENDS IN FOOD RETAILING, OPPORTUNITIES FOR LOCAL AGRICULTURAL PRODUCTION. In Agrarian perspectives XXIX. Trends and Challenges of Agrarian Sector. PROCEEDINGS of the 29th International Scientific Conference 16.09.2020, Czech University of Life Sciences Prague. Czech University of Life Sciences Prague: Czech University of Life Sciences Prague, 2020. s. 127-133.
CHOCHOLOUŠEK, M. – HUML, J. FARMERS BUSINESS SCALE RELATION WITH PRODUCT DIFFERENTIATION IN THE CZECH REPUBLIC. In AGRARIAN PERSPECTIVES XXVIII. BUSINESS SCALE IN RELATION TO ECONOMICS PROCEEDINGS of the 28th International Scientific Conference 18.09.2019, Czech University of Life Sciences Prague . Czech University of Life Sciences Prague: Czech University of Life Sciences Prague , 2019. s. 75-82.
VOKÁCOVÁ, L. – MARGARISOVÁ, K. – HUML, J. – CERKASOV, J. Sustainable Development Small and Medium-Sized Enterprises Innovation Activities Potential in the Czech Republic . In ENTERPRISE AND COMPETITIVE ENVIRONMENT 22.03.2018, Brno. Brno: Mendel University in Brno, 2018. s. 683-693.
CERKASOV, J. – HUML, J. – VOKÁCOVÁ, L. – MARGARISOVÁ, K. Corporate Social Responsibility and Green Marketing as a Part of Firm´s Philosophy. In 21th Annual International Conference - ENTERPRISE AND COMPETITIVE ENVIRONMENT - Conference Proceedings 22.03.2018, Mendel University in Brno. Mendel University in Brno: Mendel University in Brno, 2018. s. 146-155.
CERKASOV, J. – HUML, J. – VOKÁCOVÁ, L. – MARGARISOVÁ, K. Consumer’s attitudes to Corporate Social Responsibility . In 20th Annual International Conference - ENTERPRISE AND COMPETITIVE ENVIRONMENT - Conference Proceedings 09.03.2017, Mendel University in Brno. Mendel University in Brno: Mendel University in Brno, 2017. s. 176-183.
MARGARISOVÁ, K. – VOKÁCOVÁ, L. – KURALOVÁ, K. – CERKASOV, J. – HUML, J. Key attributes of a regional product: Consumer perception. In 20th Annual International Conference - ENTERPRISE AND COMPETITIVE ENVIRONMENT - Conference Proceedings 09.03.2017, Mendel University in Brno. Mendel University in Brno: Mendel University in Brno, 2017. s. 516-522.
CERKASOV, J. – HUML, J. – VOKÁCOVÁ, L. – MARGARISOVÁ, K. Consumer’s Attitudes to Corporate Social Responsibility and Green Marketing. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2017, roc. 65, c. 6, s. 1865-1872. ISSN: 1211-8516.
VOKÁCOVÁ, L. – MARGARISOVÁ, K. – HUML, J. – CERKASOV, J. REGIONAL BRANDS AS AN ATTRIBUTE OF PRODUCT QUALITY. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2017, roc. 65, c. 6, s. 2131-2140. ISSN: 1211-8516.
CERKASOV, J. – VOKÁCOVÁ, L. – HUML, J. – HONZÍK, P. – MARGARISOVÁ, K. Social Responsibility in the Marketing Activities of Small and Medium Farms. In Agrarian Perspectives XXV. – Global and European Challenges for Food Production, Agribusiness and the Rural Economy 14.09.2016, Praha. : Czech University of Life Sciences Prague Faculty of Economics and Management, 2016. s. 77-83.
MARGARISOVÁ, K. – VOKÁCOVÁ, L. – CERKASOV, J. – HUML, J. Spotrebitelské vnímání regionálního produktu. In Sborník príspevku z mezinárodní vedecké konference Region v rozvoji spolecnosti 2016 20.10.2016, Brno. : Mendelova univerzita v Brne, 2016. s. 575-582.
MARGARISOVÁ, K. – KALA, V. – HUML, J. – CERKASOV, J. – KULFÁNEK, P. Customer Perception of Marketing Communication tools. In 18 Annual International Conference - ENTERPRISE AND COMPETITIVE ENVIRONMENT - Conference Proceedings 05.03.2015, Mendel University in Brno. Mendel University in Brno: Mendel University in Brno, 2015. s. 516-523.
HUML, J. – CERKASOV, J. – MARGARISOVÁ, K. – KALA, Š. – VOKÁCOVÁ, L. – KULFÁNEK, P. INFLUENCE OF PRINTED LEAFLETS ON CONSUMER PURCHASE BEHAVIOR. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2015, roc. 63, c. 6, s. 1905-1911. ISSN: 1211-8516.
HUML, J. – VOKÁCOVÁ, L. – KALA, Š. Implementation of diversification strategy on farms in the Czech Republic. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2011, roc. LIX, c 2, 2011, s. 109-114. ISSN: 1211-8516.
Gap analysis of the quality of sales service - Ing. Štepán Kala, MBA, Ing. Lucie Vokácová, Ing. Jan Huml, 2011
HRON, J. – MACÁK, T. – HUML, J. Design of the diversification classifier for agricultural entrepreneurs activities. Agricultural Economics (Zemedelská ekonomika), 2009, roc. 55, c. 12, s. 565 - 570. ISSN: 0139-570X.